The year is 1997. I was a grad student in Mathematics and spent most of my day in the computer labs trying to learn as much as I could about that new Internet “thing”…
The idea of having a part of my works online, promoting my stuff 24/7, was intriguing (as I assume it was/is for all of you…). But owning a server those days was so extravagant as trying to build a garage rocket launcher. So the immediate decision would be to use shared hosting – and there where heaps of hosts out there even those early days.
And then it happened – my first interaction with free web hosting. Why pay for something when it is offered to you for free? Sure you’ll have ads on your page you can’t control, your web space is limited, you can upload only certain types of files and your URL would be something in the likes of http://subdomain.domain.com/username/ … but who cares! You’re online and you’re staying there for FREE!!!
My first “serious” webpage was uploaded on Geocities.com. I had another webpage for fun stuff (hey, maybe it was the predecessor of this site!) at InternetTrash. I used other free hosts as well in the years to come but I must admit that I haven’t used a free host for a website since 2001. The servers where too crowded, the scripting support was little (if any at all) and the space was too bounding for my “big plans”.
But it wasn’t just me that had that perception of free hosting. I think this was one of the adjustments Web 2.0 brought along. Free hosting is good in theory. But in practice there is simply too much crap floating around in those servers. Anyone can upload a webpage for free and claim anything. That brought down the credibility of the whole online community. So when the Internet got it’s face lift with the Web 2.0 directives (around 2003), all those Frontpage sites uploaded on free hosts had to be slain.
It wasn’t just about the visual aspect (yes, those sites where ugly). It wasn’t even about the financial matter of forcing you to pay for the hosting and URL you got for free. It was about setting a higher standard for the user experience and giving the real professionals the credibility they deserved.
Free hosts are too slow and too limited to run sufficiently most of the websites we have today. As the years progressed static pages and CGI scripts gave way for dynamic PHP pages and AJAX applications. The web had to evolve and free web hosting was not up to the challenge – the limited resources was its bottleneck and the reason of its own demise.
Not to say that free hosts don’t exist today. To my surprise I found that some of the older free hosts (>10 years old) are still in business:
But today’s free hosting is mostly transparent and is intended for personal use (as it ought to). There is free hosting to publish your photos (Flickr, Photobucket), or to post your writings (WordPress, Blogger), or to upload your videos (YouTube, Vimeo). Now, free hosting is all about leisure activities…
For other more important online activities you’ll have to show some professionalism in your presence and not rely on a free host. No one trusts you if you are so cheap that you don’t want to spend the $5/month for a basic hosting package plus $10 a year for a domain name (that’s it, believe me, I know).
Still insist and you will see the consequences of no one taking you seriously fall upon you. Top search engine placements will be more difficult, link exchanging will be limited and click-through rates on your ads will sore. Even the brightest mind can’t convince on a free host – and that’s absolutely normal. As in real life, how smart can you be if you act like a freeloader?
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